This workshop is designed to give small business owners an optimal digital marketing plan you will complete during the workshop to take home and implement yourself or with an outside service.
You should leave with a clear understanding of how to outsource services effectively. Workshop materials include a Digital Marketing Plan Workbook.
Workshop Outline:
How Internet Marketing Has Changed
How To Know What Will Work Best For Your Business
Developing Your Customer Profile
Picking The Best Marketing Channels For Your Business
Digital Assets - Websites, Facebook Pages, Yelp Page, Google Listing, Sales Funnels, Blogs, Podcasts, etc.
Digital Ads - Budget, Platforms
Organic Marketing Options
Promotions, Offers, Sales Incentives
Outsourcing